Acquisition Integration Communications Plan

Content

• Keys to Integration Success - Strategic Imperatives
• Integration Communications - Strategic Implementation
• Integration Communications - Approval Workflow
• Communication Objectives
• Communications Task Force
• Message and Materials Development
• Pre-Day One Communications
• Integration Toolkit
• Internal Branding Strategy
• Day One - Strategy and Tactical Overview
• Day One - External Stakeholder Outreach
• Announcement Schedule - Day One and Beyond
• Day One Internal Tactical Elements
• Integration Expectations Survey
• First 100 Days - Strategy
• Day 100 Celebration and Evaluation of Success
• Culture Building and Re-Branding
• Communications Timeline

Keys to Integration Success - Strategic Imperatives

Communicate Strength of Combined Businesses:
Relentless Pursuit of Value

Clear Leadership Structure:
Understanding of Business Objectives

Two-way vs. Top-down Communications:
Providing Feedback mechanism

Transparency:
Balancing good news and bad news

Anticipating Issues
in advance of crisis situations

Easing Internal Anxiety
and recognizing fear of uncertainty

Culture Building:
Vision and Values

Celebrate Success ...

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